“My CRM is a sparkling picture of absolute truth” —said no one, ever. Except Dr. Seuss. We all know CRM tells an incomplete story about the state of your business. We know that data isn’t always formatted properly, or that the fields don’t match our business perfectly. But just how wrong is your CRM data?…

Whether it’s day 1 of the quarter or a week from close, it is always there looking at you from the horizon: your forecast. If you dare to look at your CRM forecast, it can feel like a gut punch: you may be millions of dollars away from your target, with no hail-mary prospects to…

  No one ever said the sales profession was easy. That’s why it’s so difficult for sales managers to recruit and retain highly productive, professional salespeople. Improving sales performance and stemming the tide of defectors is a hot topic, although managers have few answers or plans to address. The 80 – 20 rule is often…

How Dell, Splunk, Glassdoor, GitHub, RingCentral and Others Cracked The Code   Today’s massive, complex sales organizations need to have the flexibility to see their quarterly and bi-quarterly forecasts in lots of different dimensions. In many cases they need to see their rollup forecast by product, region, geography, territory, sales VP, sales director AE, splits…

Some companies are changing the game on how they execute their sales operations. They have found a competitive advantage that their competition just hasn’t had the discipline to implement. These companies are relying on data in a very different way. Every company has plenty of data and in many cases too much data. What is…

Customer facing selling time is precious every quarter. Sales teams have to quickly determine which deals will close and can’t afford to spend a lot of time on ‘what if’ scenarios. Time is equally valuable on the Hubble Space Telescope. Every operational second is reserved months to years in advance. So, imagine the response when…