Pain Points: With omnichannel communication and AI engagement emerging as a top trend in Life Sciences and Pharma industries, there is increasing pressure on delivering a digital new normal for all participants. The industry’s future depends on balancing regulatory compliance, improving rep productivity, and engaging differently across a new generation of digital-first Field Reps, Healthcare Professionals (HCPs), and Medical Science Liasions (MSLs). With physician access restricted during remote work, reps are struggling a world of 100% virtual relationship management.
Aviso Solution: Aviso is a purpose-built AI operating system to help Pharma and Life Sciences teams better manage and grow their HCP and MSL relationships and provide a superior customer experience within one AI guided workspace. The Aviso platform drives deeper relationships and maximizes long-term transaction value. It includes purpose built digital channels with messaging, video. AI actions are surfaced via a system of nudges for reps and physician preference insights and relationship intelligence insights help the reps and extended teams serve their client teams better.
A Week in the Life of Pharma Reps, HCPs, and MSLs with AI Guidance
Aviso’s Pharma and Life Sciences solution brings together predictive AI, deep collaboration, and an integrated revenue workspace to power teams and their clients to help:
– Provide accountability for reps to drive higher HCP and MSL relationship value
– Optimize and personalize engagement channels and improve service responsiveness
– Collaborate across company borders, increase wallet share and lifetime value